BEE Awesome Brief: Awareness is the first step.
sent by Julie Bee | April 18, 2023
Half of the business owners surveyed report that burnout is a barrier to success
Big Idea
In a study from early 2022, 53% of business owners reported that burnout is a barrier to success. 35% said they could use external support and resources to combat burnout. In late 2022, the percentage of business owners reporting burnout dropped to 48%, still hovering at nearly half of the business owners surveyed. April 18th is National Business Owner Burnout Awareness Day. The big idea this week is that if you’re a business owner, there’s around a 50% chance you’re burned out, which may be hindering your business, so please get some support.
Easy Action
The first, best step to addressing business owner burnout is to own it. There’s a stigma in the business owner community that if you admit you’re burned out, it’s somehow a failure. It’s not. I have talked to hundreds of business owners in the past two years, many of whom run successful seven and eight-figure businesses. Only a handful of them said they’ve never experienced burnout. Most of us have, and the sooner we admit it to ourselves and those closest to us, the sooner we can recover.
Elevate Your Business
Once you own your burnout as a business owner, you can reverse it and recover from it. To reverse burnout, identify the problem that caused it. In small businesses, it’s usually caused by something in the people or process areas of a company. Identify the problem, apply a quick fix that buys you time, and then find a long-term solution. If you need help with this, let me know. We’ll figure it out in a momentum call, and I’ll cover the cost of that for you. Once you get to that point, then you can recover from the burnout. This will elevate your business because a problem will get fixed. Two, you’ll be an engaged business owner again, one who isn’t burned out and just going through the motions.
Awesome Around Us
- Teneika Askew’s recent announcement was a great reminder of what we all need to do sometimes to prevent burnout.
- All those podcasters, Youtubers, bloggers you love? They experience burnout HARD (ahem). Trenton Hughes really hit home for me. He offers some great ways to help them.
- Adam Grant nailed it with an idea on preventing burnout in this post. Summarizing it here, decide what doesn’t matter.
Thanks for reading – I’ll catch you next week!
